SINGLE OF THE WEEK: Lana Del Rey "Shades of Cool"

The "Ultraviolence" campaign is moving on steadily with the album due to be released mid June. The fantastic lead single "West Coast" was released in the UK yesterday and is currently 18 on the charts.

However we now have a new track to sink our teeth into entitled "Shades of Cool" and this one takes another stripped and cinematic twist from her previous works. I have to say she really knows what she's doing with this album. The two tracks we've heard so far are incredibly authentic and really nostalgic. "Shades of Cool" has high pitched lullaby vocals and a vintage jazz beat, it won't feel right listening to this album on anything other than a vinyl as it's gonna be a great big trip to the past. Cannot wait!

Ultraviolence is now available for pre-order on iTunes where you can buy "Shades of Cool" and "West Coast"

Listen to the track here!